Sponsorship
Sponsorship opportunity is only open to Australian, New Zealander and Turkish companies; federal, state and local government organisations; private & government trade & investment organisations; three Nations sports, trade and tourism ministries and National Sporting Organisations.
Any other type of organisation belong to any other country beside the three Nations will not be accepted to become sponsors.
The only exception might be provided to any World Sports Federations and National Teams that have already been sponsored by various different sponsors of their own.
Why Sponsor the Gallipoli Tri Nations Tournament?
Austrade’s Chief Economist Tim Harcourt has published two articles about the new tradition so far, one currently in Austrade’s web site called “The One Day of the Year” (http://www.austrade.gov.au/The-One-Day-of-the-Year/default.aspx) The other one published in “The Age” titled “Kick-off Closer Turkish Ties” on 25th April 2007. (http://www.theage.com.au/news/business/kickoff-for-closer-turkish-ties/2007/04/24/1177180647761.html?page=fullpage)

Tim also spoke about the new sporting tradition in his recent book called ‘The Airport Economist’ in 2008, opening up a special section called ‘Prosperous on the Bosphorous’ mentioning about the Turkish market and complementing the new tradition with following words:
“So how is Turkey fairing? Economically, it is a case of so far so good.…Turkey’s economic growth prospects are robust, with annual rates of growth expected to sit a healthy levels. In fact, in terms of industrial components, Turkey’s growth is faster than China’s and resource rich Russia and Turkey are the sprinters of the emerging economies. Ironically, Turkey’s growth rate currently outstrips the major economies in the very club it is trying to join…
“Turkey, in an attempt to become a member of the European Union (EU), is making many changes in regulations and standards. Since the economic crisis in 2001, Turkey adopted reforms and succeeded in creating a strong and stable economy. The strong economy attracting foreign direct investment, a growing and young population with increasing purchasing power is creating opportunities for Australian businesses wanting to enter the Turkish market…
“One thing driving opportunity in Turkey is the ‘Young Turk’ factor, and with 50 per cent of the Turkish population under the age of 25, this helps Australia’s prospects, particularly Australian education providers but also Australian companies looking to broaden their customer base... It is an unsaturated market in almost every category of consumption goods, ranging from fast moving consumer goods to high technology products…
“Turkey’s young population also has important implications for EU accession; So the big picture is that Turkey may be knocking on Brussel’s door, but there is plenty of house keeping to do back home. This modernization process will drive forward ample business opportunities in Turkey, with a role for Australian companies and a chance to further strengthen and broaden the links forged in the aftermath of Gallipoli. Our shared history and the possibility of stronger commercial and sporting ties will perhaps help Australia and Turkey to also tread our future paths together…
“Austrade Istanbul’s Consul General and Trade Commissioner Mr. Geoff Rea has also forged ahead in new sectors ‘Further opportunities exists in technical education, agribusiness and environmental technologies all over Turkey’, Rea says in airport economist.”
Turkey is among the 20 biggest economies in the world with a population in the region of 72 million.
Mainstream and World Media Coverage
Since 2005, the beginnings of the “Gallipoli Tri Nations Tournament” campaign, various forms of media coverage have been enjoyed. In particular, news and information articles have been published, and special segments have been broadcast on Turkish and Australian TV. Past media interest already indicates that there will be significant publicity in Turkey, as well as New Zealand and Australia. Turkish National TV station ‘TRT’s live broadcast will provide an enormous opportunity to any sponsors delivering their message to the Turkish market. The message of international cooperation and peace will also attract international news across the globe.
On-going Relationship Management Opportunity
We will endeavor to maintain ongoing relationship with all sponsors. Any enquires generated during and after the event within Turkey, New Zealand or Australia will be delivered to the sponsors. Our hope is to provide ongoing relationship opportunities to develop new business within Turkey. There are also 250,000 Australians with Turkish heritage providing additional market potential. gutto.biz’s has established communication channels with stakeholders in the Turkish sports industry and business people within the management boards of the federations that will provide increased leverage to sponsors.
Special Meaning of Gallipoli & Making history
There is an important aspect to Anzac (Australia & New Zealand) Turkish relations; ‘The mutual history forged at Gallipoli’. Every year on Anzac Day many Australians and New Zealanders travel to Gallipoli to pay respects to their fallen relatives. Sponsors have the opportunity to be associated with travelers to these sites at a deeper level than on purely commercial terms. Additionally, due to the perpetual nature of the tradition, sponsors will not be limited in exposure to just one year- they will be mentioned and displayed in various capacities every year until 2015.
Please click on the below link to download “Sponsorship Prospectus” for 2010







